You, Inc.

If you were a commodity traded on Wall Street how much would you be worth? Would people buy, sell, or trade you? If you look at yourself as a company—("You, Inc.")—you create a different kind of mindset, which will affect your behavior (or the way you run your company). You’re a small company that puts your services to work for a larger company. Since you are the President and CEO of You, Inc., every decision you make will ultimately determine if your company stays in business. So, the question is: "What are you willing to do to ensure the success of You, Inc.?" If you’re like most business owners, you’re willing to do whatever it takes (providing it’s ethical, legal, and moral) to ensure the success of your company. It doesn’t matter if you work for a major corporation or if you’re self-employed, you’re future depends on you, because you are the President and CEO of "You, Inc."

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